The person who wins the challenge is awarded the title of "Challenge Holder".
Anyone who wants that title must challenge and beat the "Challenge Holder".
Like Rick Flair said, "To Be the Man, You Have to Beat the Man".
Our latest Challenge had Dennis Heedles (Challenger) challenge Dom Martelle (Challenge Holder) to a 315lb barbell hold for time.
Both Dennis and Dom have monster grips, so I knew it was going to be a battle.
The video below shows how it went down...